This commercialization strategies proposal intends to provide researchers with an opportunity to collect customer discovery data and diagnostic research about a previously funded Texas Instruments funded innovation deployed in the electrical engineering department. The technology, a solar powered digital classroom in a box, is intended to provide a digital content delivery system for use in elect11ricity, internet, and technology limited locations. The content and system are suitable for encouraging early childhood literacy and numeracy as well as assisting in teaching in content areas such as medicine and health. Seed funding have made initial testing possible for deployment in Africa and Mexico.
“Civil-Military Pre-hospital Care Innovation Curriculum A Scalable Pilot Program” (proposal #15533-16). Pre-hospital care is an expansive area for insertion of innovative ideas, procedures, and commercialized products and services. Yet, veteran students often lack opportunities to utilize their specialized skills in traditional classroom settings. For medical students, pre-hospital care in varying settings is often a limited part of their curriculum. As such, it is also challenging for medical students to meet the needs of demanding environments outside of a traditional medical facilities. These complex, resource-challenging environments often require interdisciplinary collaborations and varied skills to identify potential solutions. One opportunity to utilize these diverse skills, domain-specific knowledge, and the passion of many of students is to create collaborative e-teams. Designed to identify critical challenges in these settings, learn collectively about commercialization of technology through the business model canvas and lean startup approaches, and to offer commercial solutions for the current deficits in this market, these teams will be charged with improving the current solutions to these complex problems. Thus the ultimate goals are twofold: to reduce preventable fatalities to zero and to simultaneously expand a new area of experiential entrepreneurship to students across the campus. We anticipate this pilot will be expandable and sustainable in collaboration with established resources housed in the Research Park at Texas Tech University and the Southwest NSF I-Corps training program.
Bringing Together Business, Engineering, and Autism Spectrum Disorder Students. This grant is a joint collaboration with Dr. Tim Dallas, Professor of Electrical and Computer Engineering, Dept. of Electrical Engineering, Whitacre College of Engineering and Dr. DeAnn Lechtenberger, Director of Technical Assistance and Community Outreach for the Burkhart Center for Autism Education and Research. The grant is designed to facilitate technology research and development by diverse populations. The data utilized from this grant will be submitted for publication to academic journals across several fields including strategy, marketing education, and engineering education.
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Commercializing Technology: Cybersecurity Exercises, Instructional Modules Development for Exercise-based Teaching of Cybersecurity Concepts. This grant is a joint collaboration with Dr. Akbar Namin, Associate Professor of Computer Science, Dept. of Computer Science and Dr. Fethi Inan, Associate Professor of Instructional Technology, Dept. of Education at Texas Tech University. The grant is designed to facilitate market research and analysis for potential market entry decisions. Findings from 105 qualitative interviews provide data for analysis and submission to scholarly journals in marketing and management.
This grant provided for funds to analyze early-stage venture funding and cost structure analysis with an emphasis on understanding the evolution of the product offering from inception through commercialization. The research is an extension of my dissertation work, which examined the evolution of a technological idea to a market offering for technology-based, early stage ventures. The data utilized from this grant will be submitted for publication to a top-tier marketing journal.
This grant provided funds to collect data with angel investors in several locations across the Southwestern part of the United States. The purpose of this study was to understand the underlying heuristic used by investors seeking to support early-stage, technology ventures. Experimental data was collected across five angel networks. Findings revealed technological factors, intellectual property, and the marketing expertise of founding members of the venture have an impact on the investors’ desired Product-Form strategy.